In this episode of the Peak Experience Podcast, host Robert Forto welcomes Brooke Barker Pottle, a small business sidekick and podcast producer. Brooke shares her journey from Alaska to Arizona, her experiences in college athletics, and how these experiences shaped her approach to business.
She discusses the importance of supporting small businesses, particularly women-owned ones, and their unique challenges. Brooke also delves into the world of podcasting, emphasizing its intimate nature as a marketing tool and how it differs from other forms of media. The conversation wraps up with rapid-fire questions, providing insights into Brooke’s personal preferences and professional aspirations.
Takeaways
- Brooke has a passion for helping small businesses grow.
- College athletics teaches valuable skills applicable to business.
- Podcasting is a unique and intimate marketing tool.
- Small business owners often wear too many hats.
- Flexibility in services is crucial for small business support.
- Women-owned businesses are often underrepresented and need support.
- Launching a business can be both exciting and nerve-wracking.
- Podcasting requires patience and is a slow burn for growth.
- Networking and collaboration are key in the outdoor industry.
- Brooke emphasizes the importance of storytelling in business.
Titles
- Navigating the World of Small Business
- From College Athlete to Business Coach
Sound Bites
- “It’s not as glamorous as people think it is.”
- “I love small businesses!”
- “Podcasting is a slow burn.”
- “Podcasting is so intimate.”
- “I really enjoy the tearing it up podcast.”
Chapters
00:00 Introduction to the Peak Experience Podcast
00:55 Brooke’s Journey from Alaska to Arizona
06:01 The Role of College Athletics in Business
10:04 Becoming a Small Business Sidekick
14:06 Podcasting as a Marketing Tool
20:01 Rapid Fire Questions and Closing Thoughts
